THE EVENING
An Exclusive
Gathering
This is an invite-only event, ensuring a curated crowd of industry leaders.
A Culinary
Delight
Experience a menu tailored for modern tastes by celebrated Chefs.
A Unique
Experience
A blend of gourmet dining, sophisticated design, and curated conversation.
Elevate your brand's game at this intimate gathering of leaders in experiential marketing, brand activations and sports sponsorships.
THE TIME IS NOW
With the U.S. hosting an unprecedented lineup of tier 1 sporting events—from the Super Bowl and FIFA World Cup to the Las Vegas Grand Prix and LA 2028 Olympics—the stage is set for brands to make bold moves. These aren’t just events; they’re opportunities for brands to captivate audiences, ignite passion and drive momentum. Join us for an unforgettable evening where we’ll explore how brands can engage deeply with fans and amplify their impact around the world’s most-watched stages. Engage in thought-provoking discussions, connect with industry leaders, and enjoy a chef-curated, farm-to-table dinner in a stunning outdoor setting.
WHY ATTEND?
Sparks, in partnership with Outstanding in the Field and POSSIBLE, invites you to request your seat at the table and unlock inspiration that extends beyond the dinner. Qualifying attendees will also receive a complimentary VIP pass to POSSIBLE—the premier three-day thought leadership conference in Miami, offering even more opportunities to connect and grow.
Seats are limited to ensure meaningful connections and dynamic dialogue. Secure your spot today and position your brand to thrive in the moments that matter most.
Event Details
APRIL 27, 2025
Eden roc
4525 Collins Ave
Miami Beach, FL 33140
Cocktails & Conversation
6:00 pm
Dinner
7:00 pm
The Experience
Step into the next era of live activations, where brands are creating bold, unforgettable connections with their most devoted fans. This evening will open the playbook, allowing brands to share insights, explore strategies, and learn from each other.
Unique Group Discussion
Engage in high-powered conversations with strategic brand leaders who are mastering the art of memorable and impactful live activations. Explore emerging trends and share insights that will influence the future of brand engagement in the sports arena.
An Exclusive Gathering
This invite-only event brings together visionary brand leaders and innovators who are shaping the future of sports activations. Network with the industry's MVPs in an intimate, outdoor setting.
Extraordinary Dining Experience
Indulge in a farm-to-table dinner crafted by Outstanding in the Field. Against a breathtaking backdrop, enjoy gourmet cuisine that mirrors the creativity and innovation driving the future of sports activations.
Join Thought Leaders like:
RSVP to The CMO Dinner in Miami
Want inspiration beyond the dinner table?
Qualifying attendees will receive a complimentary VIP pass to POSSIBLE—the renowned three-day thought leadership conference in Miami.
April 28-30, 2025
at the iconic Fontainebleau in Miami
The SPARKS + POSSIBLE VIP pass ensures the conversation continues, connecting you with industry trailblazers and innovative ideas shaping the future of marketing. Learn more about the conference at https://possibleevent.com/.
To claim your VIP pass, register for the dinner and check the bonus box above!
Fill out our form to be considered for future events.
THE DETAILS
Saturday, March 9th
The Loren at Lady Bird Lake
1211 W Riverside Dr. Austin, TX
Cocktails
6:00 PM
Dinner
7:00 PM – 10:00 PM
TAKE A PEAK AT OUR MOST RECENT EVENT
The CMO Dinner
AUSTIN
OUR TABLE HOSTS
LEADING THE CONVERSATION
Garrett Burnett
Head of Global Events
Silicon Labs
Felicity Carson
Chief Marketing Officer
onsemi
Lisa Johnston
Chief Marketing Officer
Auctane
Elizabeth Maxson Martinet
SVP & Chief Marketing Officer
Tableau
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Zach Papale
Global Head, Brand Experience
YouTube
REQUEST YOUR SEAT
HOW TO ATTEND
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Game
CHangers
Redefining Fan Engagement
About Our Hosts
This unique collaboration unites three industry leaders: Sparks' expertise in meaningful brand experiences, Outstanding in the Field's innovative dining concepts, and POSSIBLE's ability to inspire and foster high-level connections. Together, they provide an unparalleled platform for discussing immersive brand activations while enjoying culinary adventures and transformative networking opportunities.
Sparks, Adweek's Experiential Agency of the Year, is a global brand experience agency creating award-winning experiences that connect brands with key audiences. As a full-service activation partner, Sparks delivers innovative experiential solutions that inspire action and build trust worldwide. Their creativity and precision elevate every experience—from activations to events, exhibits to retail, and beyond.
Outstanding in the Field reimagines dining experiences by bringing the kitchen to ingredient sources. This roving restaurant sets tables in fields, orchards, and seashores, connecting diners with the land and celebrating local producers. Their immersive events foster appreciation for farm-to-table journeys, emphasizing sustainability and community in natural settings.
The POSSIBLE event brings together decision-makers, from rising stars to C-Suite executives, for three days of inspiring learning and networking. Their unique, immersive settings facilitate interactive sessions and exclusive meetups, fostering meaningful connections and creative collaborations among industry leaders and innovators in diverse spaces.