Happiest Hour:
Leveraging Generosity for Meaningful Brand Engagement
Reflect on a moment when an act of generosity deeply touched you—perhaps it was sage advice, a heartfelt note, or an experience that reshaped your outlook. Such moments are memorable and wield significant influence, both personally and professionally.
In today’s climate, when transparency is crucial and authentic connections are non-negotiable, kindness and generosity are unifying forces, breaking down barriers and fostering genuine interactions. They are more than communication tactics; they are foundational elements of an effective brand strategy, serving as a unique currency that cultivates lasting loyalty and deep engagement.
THE DETAILS
CC:DC's Inkwell Beach
June 19, 2024 at Cannes Lions
Time
4:30 PM – 6:30 PM
Address
Vegaluna - 58 Blvd De La Croisette, 06400 Cannes, France
Panelists
Request a Seat
About the Hosts
Meaningful experiences build brands.
Sparks builds meaningful experiences.
As a premier global brand experience agency, we create impactful experiential solutions that transform casual observers into dedicated brand advocates. We deliver a diverse range of exhibits, events, and activations, helping to build your brand one meaningful experience at a time.
To share the best of humanity with the world – and inspire others to do the same.
Upworthy is the #1 media brand that strives to share the best of humanity with the world. By living our mission of spreading joy through positive storytelling, we've built a passionate community of 17 million followers.